A correction is in many ways an act of publicity as much as it is a demonstration of accountability and an admission of error. It is an attempt to spread the correct information. But we in the press often hide corrections or present them in such a vague or workmanlike manner that they become the white noise of journalism and fail to reach the intended audience.
Of course, it’s not feasible to make every error/correction shine as above. By adding a sense of style or personality—by making corrections worth reading—we make them more useful and effective.
Correction of the Week
“In a June 17 ‘Brow Beat’ post, Chris Wilson stated that the Harry Potter character Bill Weasley is a werewolf. He was injured by the werewolf Fenrir Greyback, but did not become a werewolf himself since Greyback was not in wolf form at the time. He did adopt some wolf-like characteristics, such as a preference for very rare steaks.” — Slate