Another line of inquiry would involve getting a fix on whether Wal-Mart is more worried that taking what gun control advocates would see as a more responsible position on assault weapons sales would risk an overall consumer backlash that would cost more than lost sales on those products.
4. Boeing’s Dreamliner Crisis:
I assume that the key business reporting outlets are working on tick-tocks of how Boeing is coping with the crisis surrounding its new Dreamliner aircraft and how competitor Airbus is trying to take advantage of it.
But a story covering the struggles of the people behind the design, sale (and competitive fights) and setbacks of this game-changing plane would be a great book. I’m thinking of The Devil’s Candy by Julie Solomon, one of my favorite books, which was about the making of the disastrous movie version of Tom Wolfe’s Bonfire of the Vanities. Maybe this one will have a happier ending — but either way it has all the elements of a compelling read.
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