By Evan Jenkins
Big companies are adverse to publicity ̬ and the bigger the company, the more adverse." Nope. "Adverse" means "negative" or "bad"; we wouldn't say the companies were "bad to publicity." The writer meant they were opposed to it, uneasy about it, and the word he wanted was "averse." A few paragraphs later, he wrote about "heavy adverse publicity," and that was just right.
CJR
Inside the Invesco Temple hoopla
And other tips for getting where you need to go at the conventions
July / August 08
Table of Contents Browse Back Issues Subscribe Crossing Lines Second Life More...With the media struggling to learn about new GOP VP candidate Sarah Palin, MSNBC's Andrea Mitchell offers this now much-recycled fact--NPR profile--Palin's favorite meal is moose burgers. McCain prefers shrimp, and pizza topped with pepperoni and onions, according to the...
The Associated Press. Miami, Florida. Photo by Sean Hemmerle. More...
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