How, then, can the profession fight back? Just as sunlight is the best disinfectant for rotten government, so is skepticism the best and most reliable friend of journalists who care about truth and not just stories that are “true enough.” The old adage is more essential than ever: if your mother says she loves you, check it out. Repeated trips to the factual well remain the best way to distill reality and guard against hype. Check, cross check, and check again. Truth may be getting its shoes on while a lie reaches half way around the world, as Mark Twain observed. But truth still matters, and in the long run, it will prevail so long as a decent number of people push for it.