For all that, Sorkin’s account gives the impression that egomania and personality clashes were rarely, if ever, decisive in the end; if deals crashed, it was because the numbers were what they were. In one good scene, a Chase banker named Tim Main embarrasses his boss, Jamie Dimon, during a sales call by telling a roomful of AIG executives that it is important for clients to “recognize their own problems and shortcomings.” On Wall Street, this is considered a major faux pas. Main was taken off the deal. AIG failed anyway.
There wasn’t much anybody could do at this point. Of course, that’s the problem with this book.
At first glance, TBTF is a simply the latest book to gain entrée to the executive suites where important decisions are made and recreate key scenes in a novelistic fashion. It has drawn comparisons to classics such as Bryan Burrough and John Helyar’s Barbarians at the Gate (1990), but such comparisons are unfair to all sides. Indeed, rereading Barbarians, which is richer by an order of magnitude, shows just how much power relations have shifted between journalists and Wall Street. Back then, access brought a lot more.
Sorkin’s book is something different. It was written in a hurry and in quasi-real time. Its reliance on gaining access to key players is nearly total, and those big shots are much more media-savvy than their predecessors. This throws the limits of the form into high relief.
All this is important because there’s a great battle going on right now over the narrative of the financial crisis—its causes, its costs, its meaning, and its implications. More than one reviewer has called TBTF the defining book of the financial crisis, but that cannot be true. The book itself makes no such claims. And common sense tells us that an account of the last few months before the crash as seen by elites (even two hundred of them) can’t hope to encompass a crisis of this scope. This perspective would naturally generate a narrative about these elites’ heroic efforts to save the system, not one about why the system needed saving in the first place.
Meanwhile, there’s also a mini-struggle going on within business journalism itself over how best to cover the crisis. Sorkin’s book helps draw a bright line between deal journalism and the work of accountability-oriented reporters. In the former, the reporter-source relationship is more transactional, with a focus on securing insider access; the latter maintain greater distance from their subjects and rely for their material on financial filings, lawsuits, whistleblowers, short sellers, nonprofit groups, and dissidents of all stripes—not insiders, but outsiders. As it happens, their sources were right about this crisis, while Sorkin’s insiders were part of the problem.
In a sharp profile of the author in New York magazine last November, Gabriel Sherman recounts a dispute between Sorkin and two Times colleagues, Don Van Natta Jr. and Gretchen Morgenson. The two investigative reporters suggested that Sorkin’s book had “piggybacked” on critical information they had obtained about a secret ethics waiver that allowed Henry Paulson to negotiate with his old firm, Goldman. The dispute isn’t important in itself. Yet it vividly juxtaposes Sorkin, whose stock-in-trade is gaining the trust of the powerful, with two reporters who adopt a more confrontational approach.
Bill Keller, the Times’s executive editor, defended his young star by papering over the differences between the two reporting strategies. At heart, Keller wrote in an e-mail to Sherman, Sorkin is “a classic beat reporter.” From Keller’s point of view, apparently, this is an acceptable bit of newsroom diplomacy. But readers, at least those eager to understand exactly what they’re reading, don’t benefit from this blurring of distinctions.
Of course, there is more than one approach to business reporting. Take, for example, Bloomberg’s Mark Pittman, a noted investigator who wrote muckraking exposés about Goldman’s issuance of defective CDOs and the like. Pittman, who died unexpectedly last November, was known in some circles as “the man who sued the Fed,” the reporter behind a Bloomberg LP suit to pry loose details about the central bank’s trillion-dollar emergency lending programs.

Whine whine whine. Columbia keeps turning out mediocre reporters, and Starkman keeps picking nits and finding fault with everything. If I want sanctimony I'll go to church.
#1 Posted by L. Lloyd Samuels, CJR on Thu 11 Mar 2010 at 03:55 PM
A "once-in-a-generation journalist"?
I think I just threw up a little.
#2 Posted by Richard, CJR on Thu 11 Mar 2010 at 04:19 PM
At least it's better than Gasparino's book: no anecdotes, no analysis, only wind.
#3 Posted by Steve Klein, CJR on Thu 11 Mar 2010 at 04:30 PM
No news in the book? I should hope not. The author writes for a daily newspaper, you know. If he knows any news, that is where it should be found.
#4 Posted by Harry Eagar, CJR on Thu 11 Mar 2010 at 04:42 PM
Another inside story begins to sound like a yawn...The political undercurrents are what's important to grasp now and how it relates to rubbish talk like "to big to fail", and rubbish words like "derivatives" (yet to be clearly explained). Take pause and examine recent history, circa fascist Italy 1930's and 40',bailing out their plutocrats with public monies, arming the right and beating up the left ..all repeating itself during Seattle 1999 and the WTO; or the Greens, G20 in Pennsylvania. Police riot gear on full display, in use, shows to all of us what IS ongoing and what IS perfectly clear, government riot control against a fed up nation!.
#5 Posted by elmer fuddieee, CJR on Fri 12 Mar 2010 at 12:45 AM
This review captures what I've been telling everyone abut TBTF. It serves up the gossip of the crisis and never gets near the bone.
#6 Posted by Michael M. Thomas, CJR on Fri 12 Mar 2010 at 08:50 AM
This review reminds me of a review of a book on great hitters in baseball, that pointed how how it never talked about how the uniforms were made.
#7 Posted by J Scott Brown, CJR on Fri 12 Mar 2010 at 10:25 AM
I read TBTF with great interest and anticipation, and agree 100% with this assessment. It's great read. Great job of reporting. But I didn't feel after 600 pages that it added much to our understanding of the causes of the crisis, or its significance.
#8 Posted by Marc Gunther, CJR on Fri 12 Mar 2010 at 02:15 PM
It's a great fictional narrative that plays well with our modern times. Great journalism? Far from it. Sorkin is an insider and he shows why. With recent revelations about Leahman's repo transactions, Sorkin's book was exposed for what it is--a gloss over of the biggest heist in American financial hsitory. He made Fuld look like an angel. I understand the reasoning. As a journalist he wants to maintain his access to these people. Pragmatic? Sure. Cynical? Absolutely. But this is not journalism. I don't know what values/Ethics you teach at Columbia.
#9 Posted by Martin dugard, CJR on Sun 14 Mar 2010 at 12:30 PM
Richard, you are right about the nausea, I got it too.
Great review of a book that follows the crumbs dribbled by those who lead and feed the GFC. I suspect Sorkin is not up to a sequel, highlighting the options to avoid this tendency of Wall St Institutions to drive the economy off the top of the cliff with the Leeming like acquiescence of Regulators and Politicians. The end result of course is that the non participants in this game of fraud are the ones to suffer.
#10 Posted by Anechidna, CJR on Fri 19 Mar 2010 at 05:00 PM
I don't think it is fair criticism to complain that Sorkin wrote the wrong book. No one book could cover both the events of mid-to-late 2008 and get into depth about root causes. That would be 2000-pager that ordinary human beings couldn't even lift, let alone read.
If he got facts wrong, if he misrepresented reality, then have at it. But unless you are his assignment editor, his choice of topics is his call not yours.
#11 Posted by garhighway, CJR on Mon 23 Aug 2010 at 10:18 AM