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Columbia Journalism Review content tagged microsoft

1. June 19, 2012 08:00 AM

   Microsoft’s live-action press release

   Journalists hype the software giant's new tablet

   By Ryan Chittum

   Yesterday, Microsoft got a bunch of tech journalists to go to Hollywood for what it promised would be a major announcement: The company was launching its own tablet PC. And what a launch it was—at least for the flacks and marketers at Microsoft, which has finally caught on (years later, true to form) to how Apple shapes the live press...

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2. May 11, 2011 08:22 PM

   Microsoft-Skype Gets Bubble-Era Hype from the Times (UPDATED)

   The Journal and FT bring much-needed skepticism about the deal

   By Ryan Chittum

   The New York Times goes A1 with a breathless second-day story that shows some of the perils of deal reporting. This one's about Microsoft's $8.5 billion purchase of Skype and all the gee-whiz implications that could potentially maybe happen someday at some point. The lede is bad, managing to be both reminiscent of so much reporting in Tech Bubble the...

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3. October 15, 2012 11:00 AM

   MSN.com launches news service

   MSN News is built for Windows 8 and Internet Explorer 10

   By Hazel Sheffield

   It’s only three months since Microsoft sold its stake in MSNBC.com, the news site it produced for 16 years in partnership with NBC, but the computing giant has already announced that it will launch a news service called MSN News with the release of Windows 8 on October 26. After that date, visitors to MSN.com will see a blend of...

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