However, it still seems premature to write off outside money as ineffective. The fact that many of the candidates backed by third party cash lost their races does not mean that the money had no effect. Or, as Grist’s Dave Roberts put it on Twitter: “Leery of this gathering CW that right-wing SuperPAC money was ‘wasted.’ We don’t know what election would have looked like w/out it.” If earlier worries that outside money would run roughshod over democracy were sometimes overstated, the media should also guard against a too-quick consensus that the outside cash was futile.
The House races in particular seem to warrant closer examination. That’s the level where outside cash gave the GOP the clearest advantage in total dollars and in ads aired—and also the level where Republican candidates did best. Other explanations, like GOP-friendly gerrymandering, may explain much of that success—especially if this tally showing Democrats actually won more House votes nationwide holds up—but that doesn’t mean outside money didn’t play a role.
The new consensus also risks obscuring important questions about the role that outside money plays within parties. The course, if not the outcome, of this year’s Republican primary was clearly affected by outside groups. One new Republican congressman, Michigan’s Kerry Bentivolio—whose own brother predicted, “if he gets elected, he’ll eventually serve time in prison”—relied on outside cash to overcome opposition within his party. There are other examples to be found.
That said, the results are in, and outside money did not pick the winners of the nation’s highest-level races. The reasons for this apparently limited impact—and the extent to which outside money did have an influence—both merit close scrutiny as our body politic continues to adjust to the new campaign finance landscape.
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Ahh, but SuperPACs can fund other things. Including lobbyists for redistricting at the state level.
And, if you pay more money for better software, and better analysis to feed the software, on gerrymandering, you get districts that favor incumbents even more. Democrats aren't excused, but the GOP seems to practice this more.
We need what Iowa has, and California is moving to — nonpartisan redistricting commissions.
Well, that's not what we really need. We really need parliamentary government with part of Congress elected by proportional representation off a "national list," like Germany and other countries.
And, I guess they're still on suicide watch, or not getting paid Super PAC money after election day to come here, but ... no trolls have commented here yet. Maybe I was right, speaking of this issue, as I told a friend and said here before, and they WERE getting paid Super PAC money to do so.
#1 Posted by SocraticGadfly, CJR on Thu 8 Nov 2012 at 12:07 PM
Why would several hundred million dollars be spent merely funding both sides of a contest between two nearly identical parties and two nearly identical candidates? That's just silly. Is "Cui bono?" a swear word at the politics desk these days?
What's pointedly not being covered in the national MSM is the effect on giant money on the civic conversation including but not limited to the horse race. The median citizen has been priced well out of the market for political campaigns. This raises obstacles not just for third parties, but for anyone seeking to raise issues that are irrelevant or challenging to the 1% who can afford time and money to campaign for their own interests. Particularly, economic populism is given almost no voice. In fact, Peter Orszag, former Obama Administration official and now highly placed at Citi (which is a story worth covering all its own) couldn't wait 24 hours before demanding Greek-style austerity for the US, right now.
The MSM are stuck in the two-party horse race narrative, which is why the people are stuck in the two-party horse-race narrative. The election is only a closed system because the MSM aids and abets the exclusion of any voice not approved by the elites. Shame on all of you, especially the "temporarily embarrassed millionaire" editors.
#2 Posted by Jonathan, CJR on Thu 8 Nov 2012 at 12:20 PM
Seven years ago, economist Steven Levitt -- in his book, Freakonomics -- stated baldly: “the amount of money spent by political candidates hardly matters at all. A winning candidate can cut his spending in half and lose only 1 percent of the vote. Meanwhile, a losing candidate who doubles his spending can expect to shift the vote in his favor by only that same 1 percent”. The current election would seem to bear him out, while making us wonder about all the hullaballoo surrounding Citizens United.
#3 Posted by Art Kane, CJR on Thu 8 Nov 2012 at 04:35 PM
Guys, remember.... Romney called 47% of America losers, the party went to war against the reproductive rights of another half, went near Klansmen on the topics of welfare and immigration, went Jim Crow like on voter suppression, and advocated a return to vastly unpopular Bush policies and personnel.
And he still got 50% of the vote.
So before we discount the effect of money we should probably think on that.
The Republican Party is broken:
http://www.esquire.com/_mobile/blogs/politics/republican-problem-14582852
http://m.theatlantic.com/politics/archive/2012/09/until-republicans-fix-this-problem-they-cant-fix-any-problems/262657/
Has been at least since they picked George W Bush to carry their banner, but that brokeness doesn't translate to unelectable. Money, and the fear of money's institutional power, keeps them in the game.
And if that money does get spent well in future, as it was in the years post Powell memo, there could be a real fight ahead.
At least we have the reality advantage. Hopefully that can carry more than 50 percent.
#4 Posted by Thimbles, CJR on Fri 9 Nov 2012 at 02:39 AM
Was it the money that didn't matter or what the money bought?
http://digbysblog.blogspot.com/2012/11/did-they-really-think-only-old-white.html
"But did the Republicans really believe that women, youth, minorities, and educated folk wouldn't recognize a visceral threat to our existence when we saw it? That we wouldn't turn out to vote?"
Repulsive, and yet 50% of the voting public voted for Romney. For 50%, the wave of republican vomit didn't matter.
#5 Posted by Thimbles, CJR on Fri 9 Nov 2012 at 12:34 PM
http://www.npr.org/blogs/itsallpolitics/2012/11/09/164732654/let-mitt-be-mitt-but-who-was-he
Romney never liked talking about himself. He thought it was unseemly. Also, talking about himself meant talking about his Mormon religion. The campaign wasn't sure how voters would feel about that. So he talked about other things — like the economy, and President Obama.
That created an opening his rivals quickly filled.
Former House Speaker Newt Gingrich's team produced a video that talked about "a group of corporate raiders, led by Mitt Romney," who were "playing the system for a quick buck."
Texas Gov. Rick Perry coined a phrase that immediately sank its talons into the narrative when he said: "There is a real difference between a venture capitalist and a vulture capitalist."
And Romney?
His campaign did not go the standard route of producing biographical videos introducing the candidate to voters. It produced plenty of ads. But almost all of them were attacks on the other guys.
Attack ads may hurt their target, but they also hurt the person creating the message.
A portrait emerged of Romney as a coldhearted, severely conservative robber baron.
And that was before the Obama campaign even lifted a finger.
In person, Romney could be warm and funny. One on one, he interacted with people naturally. But when the cameras turned on, that side of him disappeared. Aides complained that he became some kind of bizarre, awkward automaton."
This is how the guy was.
http://www.breitbart.com/Big-Government/2012/11/08/Orca-How-the-Romney-Campaign-Suppressed-Its-Own-Vote
"The truth is much worse. There was, in fact, massive suppression of the Republican vote--by the Romney campaign, through the diversion of nearly 40,000 volunteers to a failing computer program.
There was no Plan B; there was only confusion, and silence."
This how the guy would have governed. This stuff about Mitt was knowable before the election.
And he still got 50%, while the experience of the Bush years was yet fresh in our minds.
That should worry us.
#6 Posted by Thimbles, CJR on Fri 9 Nov 2012 at 02:58 PM