McClatchy and New York Times Company find a revenue stream that goes up
But let’s look at The New York Times, which I’ve often said is a much easier case in the whether-to-charge debate. It hasn’t diluted its journalism, unlike nearly every other newspaper in the country, and its subscribers already pay out the wazoo for the print paper.
That in my next post, which is coming shortly. (UPDATE: And it’s up)
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Questions and exercises for journalism students.
I think it makes perfect sense that circulation revenue would increase in a legacy model while advertising decreased. Think of it from the perspective of consumer surplus. With advertising mortally wounded, newspapers are groping for their readers' price elasticity of demand all over again.
#1 Posted by Josh Young, CJR on Thu 23 Jul 2009 at 05:07 PM
What about the prediction of lets say 20-40 years from now what does the future hold for the newspaper industry as opposed to now and from the past few decades?
#2 Posted by Leslie, CJR on Wed 28 Apr 2010 at 04:24 PM