Petty bureaucrats like Moos love to codify things, so that they can cite chapter and verse when telling people off. But if you’re running a grown-up media organization, please: follow Paton’s lead, and not Moos’s. Journalists will behave unethically, sometimes. When they do, they should be reprimanded or even fired. But basic common sense is always the best guide to whether a journalist has done something wrong. And when Julie Moos presumes to judge Jim Romenesko by the standards of a Moos-written rulebook, it’s right and proper that the wrath of the Twittersphere come down on her as a result.

Felix Salmon is an Audit contributor. He's also the finance blogger for Reuters; this post can also be found at Reuters.com.