Tucker Bounds, cable news’s favorite McCain campaign spokesperson, to MSNBC’s Tamran Hall this morning:

HALL: Let’s also talk about the impact this endorsement [Colin Powell endorsing Barack Obama] could or could not have. You’ve got Governor Kaine in Virginia saying it could have an impact there, you’ve got a lot of military families there. Representative Debbie Wasserman in Florida saying this could resonate in Florida. We know how important those states are…

BOUNDS: Well, Tamran, you are not citing neutral sources there…

HALL: Certainly, I know that. That’s what I am saying…

BOUNDS: I want your viewers to know and understand that, sure, the Obama campaign will say this is going to make a difference and I’m here to say it’s not…

…There are a lot of things that will be discussed through election day. I think the Colin Powell endorsement has probably met its end in the news cycle…

… “met its end” until Tamran Hall raised it again in a segment minutes later with another McCain surrogate…

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Liz Cox Barrett is a writer at CJR.