the kicker

Bob Garfield on Aggregation

Another saucy bit from the Consumer Revolution conference: Bob Garfield on aggregation. “We’re soon going to see aggregators of aggregators,” he said. Soon we’ll have aggregators...
November 20, 2008

Another saucy bit from the Consumer Revolution conference: Bob Garfield on aggregation. “We’re soon going to see aggregators of aggregators,” he said. Soon we’ll have aggregators of aggregators of aggregators, and soon we’ll have one mega-aggregation. “You’ll only get one story a day,” Garfield joked, “but it will be fabulous.”

Megan Garber is an assistant editor at the Nieman Journalism Lab at Harvard University. She was formerly a CJR staff writer.