Tom Rosenstiel, director of the Project for Excellence in Journalism, explains how election coverage might be improved. In a nutshell: less Begala and Rove (“not journalists but who play them on TV” — see Brent’s post from yesterday); less horseracism; longer attention spans (for reporters) such that voters aren’t merely whiplashed from this day’s ‘Gate to the next ; and more coverage of Obama (says Rosenstiel: ” We don’t know enough about him. There’s a risk there.”)