… is “our mantra this year,” says one newspaper news executive, according to a new PEJ survey of newspaper and broadcast news executives, “News Leaders and the Future.” In other words, says the exec, “Don’t be afraid of change and don’t stick with something too long if it doesn’t work.”
Among PEJ’s findings:
Broadcast executives were slightly more hopeful than their print counterparts about their employers’ financial futures, but broadcasters took a significantly darker view of what is happening to the quality of journalism.
Many of the new revenue options being debated today [pay walls, government subsidies, private donations] receive only limited or divided support from news executives…Most of the effort online is focused instead on more conventional revenue sources [online ads].
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