How can you tell that a campaign concept has made it into the public consciousness? It’s a joke on SNL:
Every election is a learning opportunity. In 2000, the country learned about hanging chads and the mechanics of voting in a distant Florida county. In 2004, evangelical voters and swift boats claimed the headlines. And this clip proves that the Bradley Effect has earned its rightful place as a 2008 buzzword. Congratulations!
Katia Bachko is on staff at The New Yorker.