the kicker

McSweeney’s Newspaper Issue: 380 Pages of Postmodern Pizazz

November 4, 2009

Behold, the San Francisco Panorama–aka McSweeney’s issue #33, aka the eleven-year-old literary magazine’s packaging of its content as a Bay Area broadsheet. Part ironic commentary and part pure fun, the fauxpaper is also, per McSweeney’s editors, a kind of “homage to an institution that they feel, contrary to conventional wisdom, still has a lot of life in it.”

Megan Garber is an assistant editor at the Nieman Journalism Lab at Harvard University. She was formerly a CJR staff writer.