Last week? Very “Palin-centric,” according to PEJ’s News Coverage Index, which shows Palin starring as “the focal point of the four biggest media narratives—scrutiny of her public record (14% of the newshole), the ABC interview (10%), the ‘lipstick on a pig’ flap (10%) and general reaction to her nomination (9%).”

Yes, ‘PigGate came in second in quantity of media coverage — if barely — to “scrutiny of [Paln]’s public record.”

And yet, “the strategic elements of the campaign accounted for almost twice as much coverage, (19%)” as “discussion of issues.”

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Liz Cox Barrett is a writer at CJR.