the kicker

Prepare to Pay?

May 28, 2009

From The Atlantic‘s James Warren:

Shhhh. Newspaper publishers are quietly holding a very, very important conclave today. Will you soon be paying for online content?

“Models to Monetize Content” is the subject of a gathering at a hotel which is actually located in drab and sterile suburban Rosemont, Illinois…

There’s no mention on its website but the Newspaper Association of America, the industry trade group, has assembled top executives of the New York Times, Gannett, E. W. Scripps, Advance Publications, McClatchy, Hearst Newspapers, MediaNews Group, the Associated Press, Philadelphia Media Holdings, Lee Enterprises and Freedom Communication Inc., among more than two dozen in all…

Cross one’s fingers that a dirty little industry secret, namely the qualitative decline of many papers (the New York Times a notable exception) amid rampant cost-cutting, doesn’t now give even long-loyal consumers legitimate pause about paying up…

Sign up for CJR's daily email
Liz Cox Barrett is a writer at CJR.