the kicker

"Special Political Coverage" (By Any Other Name)

No fair! CNN is inflating the Coop’s grades with their tricky program-naming scheme! So tattled MSNBC and Fox News to Nielsen, apparently complaining that CNN is...
July 8, 2008

No fair! CNN is inflating the Coop’s grades with their tricky program-naming scheme!

So tattled MSNBC and Fox News to Nielsen, apparently complaining that CNN is “upping the average [ratings]” for Anderson Cooper 360 by titling their 10pm hour during elections nights “Anderson Cooper 360” rather than “special coverage,” which is how Fox News and MSNBC brand their coverage, reports TV Newser. The networks apparently met with Nielsen’s “Titling Committee” “late last month” to discuss.

In case you weren’t clear on how intense the ratings race really is.

While we’re at it, I’d like to lodge a complaint with the “Titling Committee” about MSNBC’s branding of today as “Super Tuesday.”

Liz Cox Barrett is a writer at CJR.