the kicker

The Bloomberg Way—To Transfer

April 27, 2009

In the category of fun things you learn while being a media reporter, today I learned that Bloomberg LP prefers the word “escalate” to “transfer.”

As in, when calling the main Bloomberg switchboard (212 318-2000), you might be lucky enough, as I was, to twice be promised—first by a recording, and second by a operator—that your call will be “escalated” to the appropriate party.

Strange place, that Bloomberg.

Clint Hendler is the managing editor of Mother Jones, and a former deputy editor of CJR.