In the wake of McCain’s and Obama’s appearances at the National Council of La Raza conference earlier this week, Jon Stewart institutes a new method of measuring their success in charming hispanic voters. (Who needs opinion polls?) “The best way to measure success in wooing the Latino community,” Stewart says, “is by using the Dobbs-O-Meter: the angrier Lou Dobbs gets, the better you’re doing.”

Watch the video below; the NCLR segment comes about 6 minutes in.

If you'd like to get email from CJR writers and editors, add your email address to our newsletter roll and we'll be in touch.

Megan Garber is an assistant editor at the Nieman Journalism Lab at Harvard University. She was formerly a CJR staff writer.