the kicker

There’s An App For…What?

May 20, 2009

Folio reports on iPhone applications developed thus far by magazines (often “monetized” by ads or corporate sponsorships).

“In February, Lucky launched mobile application ‘Lucky at Your Service’ which acts as a concierge service for its shoe-buying readers…”

Variety‘s iPhone app “has news, reviews, photos and video coverage of the entertainment industry.”

And, those who download Forbes‘s iPhone app get news, “exclusive video content,” and, with a shake of their device, a randomly generated “quote from [Steve] Forbes.”

(h/t, NiemanLab).

Liz Cox Barrett is a writer at CJR.