Although the World Conference of Science Journalists took place in Japan in 1992, Hungary in 1999, and Brazil in 2002, the most recent meetings, in Canada in 2004, Australia in 2007, and the United Kingdom in 2009, had a decidedly Western bent. This time, organizers sought to not only bring in more science writers from developing countries but to create a program that reflected the challenges they face in writing about science, health, and the environment and important regional issues such as climate change, sustainability, agriculture and medicine.

“It was a lot harder than I expected,” admitted Blum. “We were always on a learning curve…. asking what’s important in Ghana, what’s important in Pakistan, and making sure it was not just token representation.”

In the end, 195 speakers discussed a broad range of issues in science journalism around the globe. The attendees—from Nepal to Norway—and the program were remarkably diverse. Some 726 people attended, including staff and exhibitors, and 641 science writing delegates from Africa (21 percent); Arab countries (20 percent); Australasia (11 percent); Latin America (4 percent); Europe (27 percent); the U.S. (12 percent); and Canada (5 percent), said conference planner Sarah Willan. During the formal sessions, often in both English and Arabic (with headphones for simultaneous translation), and in the crowded conference hallways, the importance of science and reporting about it to the public about it were often intertwined in ways that went beyond traditional Western approaches to journalism.

In the opening session, Nobel Prize-winning chemist Ahmed Zewail, an Egypt-born professor at the California Institute of Technology (who has become an increasingly prominent figure in his native country since the revolution, with some calling on him to run for the presidency), stressed that the “Arab region needs you in terms of science reporting.” However, as many conference participants noted, that task is easier said than done: recruiting and training reporters to write about science, and scientists to talk more openly about their work, is a challenge in the Arab world and many developing countries.

Hala Al Khairy, a veteran medical and science reporter for Al Jazeera Arabic, noted in an interview that “the best journalists prefer to write politics or be in war zones. There is money and reputation there… In a large part of the developing world, we don’t see good science writing.”

Al Khairy said that for the most part, she is free to report as she sees fit, but must avoid cultural taboos of Islam involving sexual activity, such as discussion of combating HIV-AIDS with condoms or references to gays and lesbians. “We can’t talk about that,” said Al Khairy. (Indeed, at a post-conference workshop on science journalism in Cairo organized by the US embassy in Egypt, Ashraf Amin, the deputy head of the science department at El-Ahram, the country’s largest daily newspaper, talked about the difficulties in covering the subject. In an effort to break down those barriers, he was handing out a pamphlet he’d created in association with the Egyptian Anti-Stigma Forum called Letters from Egypt—HIV/AIDS: Testimonials of stigma and discrimination.)

Lebanon’s Raghida Haddad, executive editor of Al-Bia Wal-Tanmia, one of the leading environment magazines in Arabic, said that “reliable sources of environment information are rare or hard to access, especially in the Arab world. Scientists are often not authorized to talk about research on health, medicine, the environment or other scientific issues.”

In a panel on sub-Saharan Africa, Ochieng’ Ogodo of Kenya outlined the science-based challenges facing his continent, including its vulnerability to climate change; water stress and scarcity; widespread diseases from HIV-AIDS to malaria; lack of innovative new products coming to market; and the underlying problems of poverty and hunger. “Africa requires science as an agent for change,” said Ogodo, news editor for sub-Saharan Africa for SciDev.net, an international online news and information network that focuses on science in the developing world using local journalists and editors.

He was critical of past reporting by Western news agencies that focused on natural disasters and military coups in Africa. “Africa was seen as a place that has all the bad things,” said Ogodo. “We need local science journalism. There’s no doubt about that,” he said. It provides a means for empowering the public with “new ideas and knowledge….If we really want to get people to know what’s happening, we must communicate in a language that everyone understands,” including “things that people can do to change their own systems.”

Curtis Brainard and Cristine Russell are CJR contributors. Brainard is the editor of The Observatory, our online critique of science and environment reporting. Russell, a CJR contributing editor, is the president of the Council for the Advancement of Science Writing and a senior fellow at Harvard's Belfer Center for Science and International Affairs. She is a former Shorenstein Center fellow and Washington Post reporter.