When asked about Pittman’s reaction, Safina expressed surprise and suggested that far from appropriating Pittman’s work, he had given it new legs. “It’s not being passed off as mine,” he said. “It’s being referenced to him. I mean, how many people read the St. Petersburg Times? How many people know that article exists? I included his name, the title of the article, the publication, and the date [in an endnote]. Why would anybody be dismayed that his article has a little extra life by being incorporated into a book, when most people have totally forgotten that article?”
I asked Safina how many people would realistically turn to the back of the book and look up the endnote to find Pittman’s name. I suggested that a much fairer, more transparent, and more journalistically honest strategy would have been to include a brief, “according to an article by….” in the text itself.
“I agree with you. I could have done that,” Safina replied. “It is a matter of opinion as to whether it is fairer. I can tell you that there is nothing dishonest about anything in my approach or my intent in the book.”
In a follow-up e-mail, Safina stressed that, “for any referenced material that seems to you too close to verbatim for your comfort despite the endnote references (one person’s “too close” is another’s fidelity to source matter), there is a lot of material and a lot of wordcraft that is quite original.” He added, that he “often” did cite news outlets directly in the text, which is true, though it wasn’t often enough. At one point, he bases more than three whole pages of text on a series of interviews that Mike Williams, a crewmember on the Deepwater Horizon, gave to CBS’s 60 Minutes talking about his escape from the burning platform. It’s a captivating narrative, one that others writing about the spill, including Antonia Juhasz, used. But in her book, Black Tide, Juhasz explains in the text that the story came from an interview with 60 Minutes. In over three pages, Safina couldn’t find the space.
“There are other considerations that are on my mind while I am writing,” he said when I asked about Juhasz’s approach. “One is I feel like I am mainly working for the reader, and if the look of the text seems like it’s going to get burdened with extra quotes, or extra attributions, or will break a sense of trying to put the reader in the scene and create a mood, that factors into what strokes I am trying to either point on or not put on the page.”
Glusman, the vice president and executive editor at Crown Books, made a similar point about the stylistic decision to forgo footnotes in his letter to Nature.
Still, it’s fair to assume that most reporters would rather be referenced directly in the text. They work hard and they deserve the credit. I take Safina at his word when he says that he “was trying to be a honest broker and trying to be fair to the sources,” but it’s not hard to understand why hard-working journalists like Mascarelli and Pittman would take umbrage at the way he appropriated their work.
Heavy lifting from news articles has a long history in nonfiction book writing, and Safina is not the only author to have relied too heavily upon it under deadline, but it has grown much more common in the digital age, with blogs and websites of all sorts re-posting the primary reporting of professional news outlets. It has also grown easier to catch, however, and in the business, journalists still use an old-fashioned expression when criticizing this type of cut-and-paste work.
Safina’s book may have a lot of admirable qualities—including wry criticism of the government and the oil industry’s response to the Gulf oil spill—but too much of it “smells like glue.”

Isn't this precisely what Yahoo does daily and with impunity? Here's an example of the work of Reuters writers Mark Hosenball and Kate Holton lifted and placed under the byline of
Yahoo's Dylan Stableford & Joe Pompeo | The Cutline – Tue, Jul 19, 2011.
http://news.yahoo.com/blogs/cutline/scandalous-tales-working-rupert-murdoch-rebekah-brooks-bubble-171540804.html
In this era of shrinking newsrooms, Yahoo has chanced upon a marvelous business plan to reap high profits: Hire writers to lift the work of journalists, affix Yahoo bylines to it, and then wrap "the product" in ads.
All that's left is to bank the ad money.
#1 Posted by Bonnie Britt, CJR on Thu 21 Jul 2011 at 02:14 AM
I'm sorry, but this comes off like a lot of whinging and moaning. Curt Brainard has one opinion about how reports should be annotated, and Carl Safina has another. Big whoop. There are more important issues to argue about.
#2 Posted by Paul Thacker, CJR on Thu 21 Jul 2011 at 10:22 AM
There's more to it than that, Paul - footnotes and endnotes are just intended to tell the reader where the facts came from. They don't allow authors to more or less cut-and-paste phrases and quotes from original reporting, as was done here - that should be clearly labeled in the text, e.g. "As Reporter X put it in Newspaper Y ..." or "As Source X told Newspaper Y ..."
#3 Posted by Michelle Nijhuis, CJR on Fri 22 Jul 2011 at 06:46 PM
I guess I'm a little confused as to why CJR stops short of calling this plagiarism? What is CJR's definition of plagiarism, then? Is it simply because Safina *technically* covered his posterior with the endnotes?
The whole article is referring to his "cut-and-paste" strategy, but in reality it's a "copy-and-paste" job that he did, with the emphasis on copy. If a student did this in his term paper or if I did this in work for any of my freelance clients, we would pay the price and be labeled a plagiarist.
I'd truly be interested in a clarification by Brainard. And thanks for the thought-provoking article.
#4 Posted by Kendall Powell, CJR on Sat 23 Jul 2011 at 09:47 AM
Thanks for the question, Kendall. I've heard from Amanda that some of her other colleagues had the same question about CJR's definition of plagiarism and why we stopped short of applying that charge to Safina's book.
Our definition is the standard one: to take someone else's work and pass it off as one's own. Safina's endnotes acknowledge that certain facts, ideas, and passages are not his own, but rather come from other sources. So, technically, he's covered. Of course, it would be very easy for readers to mistakenly believe that certain facts, ideas, and passages are Safina's, when they are not, but Safina can simply say, hey, it's not my fault they didn't check the endnotes. This is a weak, legalistic excuse, but one that we think puts this case in a grey area.
So whatever you call what Safina did—and we admit to not being sure of the correct word—it's not right. He clearly violated the spirit, if not the letter, of the rule against plagiarism.
#5 Posted by Curtis Brainard, CJR on Fri 29 Jul 2011 at 11:17 AM
I'm the author of the book in question.
My book’s 40 pages of references citing roughly 400 sources indicate that I endeavored to provide proper credit thoroughly and throughout. Any assertion to the contrary is wrongful.
Like a prosecutor ignoring evidence that the accused is innocent, Brainard neglected to mention that I spent weeks in the Gulf region witnessing events from Louisiana to Florida at the coast, on the ground, in the air, and at sea; reported my original observations and interviews first-hand; and offered my own analysis of the months of the 2010 Gulf blowout.
Brainard wrongly implies that I did not identify a 60 Minutes interview and other source material that is in fact clearly cited in the page-by-page end-notes. He wrongly writes that I “inflated” the number of people reporting certain health problems when I wrote: “…seventy-one people suffer;” Brainard apparently misread the source sentence, and even overlooked the source article’s title: “Gulf oil spill sickens more than 70 people in Louisiana.”
Brainard highlights a case where I used two phrases from a news article without quotation marks. Even though the source of the article is clearly cited in the endnotes, in that case I agree quotation marks would have been better. But then, where I did use quotation marks, he complains, “Even with the endnote, is the author really giving credit where credit is due? The answer is clearly, no.” That peculiar conclusion is entirely arbitrary, and I reject it. The endnote is due credit, and the citation format I and my publisher Crown used is an industry standard.
Brainard says that I appropriated other people’s work. I appropriated nothing. Again: 40 pages of references citing about 400 sources clearly show that I endeavored to give all due credit. And, unlike impractical-to-follow academic footnotes with easily confused numbered references and endless op. cits. and ibids, page-by-page endnotes such as I used, keyed to specific sentences in the text, are clear.
Brainard’s repeated question to me on the phone, “How many people do you expect will go to the endnotes?” was truly flabbergasting. He repeatedly asked me if I thought what I did was “honest” and “fair.” Yes, I do, and yes, it was.
If there is anything unethical here, it’s that Brainard’s piece gives a distorted impression of my work and the overall book. Maybe he knows this, because in an email to me he wrote, “while it’s never easy to criticize someone, it was with particular reluctance that I did so this time.” Reluctance about something usually arises from understanding that the person you’re about to hurt does not deserve it.
#6 Posted by Carl Safina, CJR on Fri 29 Jul 2011 at 08:26 PM
Those who can, write, those who envy, criticize.
Carl Safina writes like an angel. He is a true and careful scientist and an ethical man. He is one of the finest writers I have ever read. His care for the environment rises beyond itself in his powerful and lyrical call to humanity to save itself and the beautiful creatures that surround us. He is a superb witness to nature and the callous disregard most of us inflict on it. His works have been universally lauded by dozens of literary critics and scientists alike as a contemporary Thoreau, as the finest nature writer of our time, as a philosopher and a prophet in his own time, His work has also been recognized by the conferring of major awards and honors which he has not sought. His care is for the environment of the oceans and the future of the human race. This calumny is horrifying and IN NO WAY deserved. Regrettable indeed, but what prophet has not called forth the forces of envy and the hurling of stones. I wish for many readers the joy of discovering and reading his beautiful books, where lyricism carries scientific observation to another level.
#7 Posted by Jean Naggar, CJR on Sat 30 Jul 2011 at 11:47 AM
Carl, I’ll address your remarks point by point:
1) The fact that you “spent weeks in the Gulf region witnessing events from Louisiana to Florida” is totally irrelevant. A court would never exonerate a bank robber because he also holds down a job and earns an honest paycheck.
2) I didn’t imply that you didn’t cite the 60 Minutes interview. The relevant paragraph, and the entire article, makes it perfectly clear that the issue is a lack of direct citation in the text, and not a lack of endnotes.
3) You did, in fact, inflate the number of people reporting specific health problems following exposure to oil and dispersant. You wrote, “In Louisiana, seventy-one people suffer throat irritation, cough, shortness of breath, eye irritation, nausea, chest pain, and headaches following exposure to emulsified oil and dispersant. Most are briefly hospitalized.” The AP reported that: “Seventy-one people in Louisiana have suffered health problems that officials believe are linked to the oil spill in the Gulf of Mexico, the state's department of health and hospitals said Wednesday. Fifty of those who have reported symptoms including throat irritation, cough, shortness of breath, eye irritation, nausea, chest pain and headaches, worked on oil rigs or were part of the effort to clean up the spill. Thirty of the workers said their illness came on after they were exposed to emulsified oil and dispersant, said the report, which is updated weekly.”
I’m sorry, but the way you trimmed and strung these sentences is simply not an accurate representation of what the AP reported. Yes, seventy-one people in Louisiana “suffered health problems” linked to the oil spill, but only thirty of them reported those specific symptoms after they were exposed to emulsified oil and dispersant, not the entire group. The problem here is precision. Your readers expect it.
4) I’m glad that you agree that you should have used quotations marks around the phrases, “thick, red stew” and “legs streaked with crude.” This is the main problem I saw with your book. Of course endnotes are an industry standard and acceptable citation format, but they don’t give you license to copy-and-paste exact or nearly verbatim phrases and sentences from others’ work.
5) I did not “complain” that where you did use quotation marks you weren’t giving proper credit. In the relevant example, you put quotation marks around source quotes from a Los Angeles Times article, but you also cribbed the contextual sentences from that article nearly verbatim, tweaking only a couple words. So, in effect, you just lifted a couple paragraphs straight out of the article and pasted them into your book. That’s what I complained about. My conclusion is not “arbitrary.” As I wrote in the comment above, I’m not sure what to call this type of work. It’s not exactly plagiarism, but it’s not right, either.
6) Perhaps the “40 pages of references citing about 400 sources” does “clearly show that [you] endeavored to give all due credit.” But in my opinion, and in the opinion of a lot of people I’ve talked to, you didn’t endeavor hard enough. Even a hundred pages of footnotes would not make it okay to use the exact phrasing of others’ work without putting it in quotes.
#8 Posted by Curtis Brainard, CJR on Thu 4 Aug 2011 at 11:15 AM
7) I wasn’t “reluctant” to criticize you because you didn’t deserve it. You totally deserved it. I was reluctant because there are good guys and bad guys in this world, and you’re one of the former. I have great admiration for your contributions to marine conservation, and that’s what made your slipshod citation strategy all the more disappointing.
#9 Posted by Curtis Brainard, CJR on Thu 4 Aug 2011 at 05:21 PM
Jean,
Angelic? A prophet? I have no doubt that Safina is an “ethical man” who cares deeply for the environment and whose work has, on balance, been of great service to humanity. But your prose is purple and your attempt to deify him smacks of blind, religious fervor. More importantly, speaking of ethics: are you Safina’s literary agent? Or does your agency at least represent him? If that is the case, and you are in fact the founder of the Jean V. Naggar Literary Agency, Inc., your failure to mention that makes your comment a bit deceitful and unprofessional.
#10 Posted by Curtis Brainard, CJR on Thu 4 Aug 2011 at 05:27 PM