On his way to a truly spectacular and ignominious flame-out, John Edwards seems to have left at least one political legacy: an abiding media interest in three-figure haircuts for politicians.
At least, that’s the conclusion I’m drawing from the headline McClatchy’s DC bureau put on the latest Miami Herald/St. Petersburg Times story about Marco Rubio’s use of a GOP credit card during his stint as speaker of the Florida House. The story itself is a tough, thorough piece that raises what seem to be real questions about the actions of Rubio and other top party officials. For example: when Rubio’s family minivan was damaged at a political event, the party paid not only for half of his insurance deductible, but also for a five-week car rental that cost nearly $3,000.
The McClatchy headline, though, targets a different detail, and one that gets only a brief mention in the story: “Rubio’s charges to GOP credit card included $134 haircut.” Given that the party reportedly picked up more than $93,000 in charges on Rubio’s card—some party-related, others less so—over two years, that’s small potatoes. And it’s made even smaller because it appears from the story that the haircut’s cost was among more than $16,000 in personal charges that Rubio repaid. (He benefited, of course, from having the party carry the cost for a time—but still, isn’t the more important material the personal stuff he didn’t eventually pay for?)
The focus on pricey haircuts, of course, isn’t really about ethics at all—it’s about puncturing politicians’ attempts to present themselves as “of the people,” and casting them instead as effete elites. That angle can produce some snarky fun, but ultimately it reinforces an approach to politics that emphasizes politicians’ attributes over their actions or their agendas. And, in its faux-naïveté, it’s both cynical and silly. Everything we know from both anecdotal observation and an understanding of the way our system is structured suggests that high-profile politicians are likely to be both vain and wealthy. They also, for good reason, are attentive to their public appearance. Given all those factors, and the fact that Miami is an expensive place to live, the cost of Rubio’s trim is pretty unsurprising, and shouldn’t be all that damning. The newsworthy material here is “charges to the GOP credit card,” not “$134 haircut.”
For what it’s worth, the Web sites for the local papers went with a different approach: “Marco Rubio case renews spending outcry,” reads the headline on the Herald’s site. But don’t give them too much credit for staying above the snark: a recent post at the Times’s political blog noted that the barber shop where the bill was incurred offers an array of services, and asks the salient questions about which one Rubio actually purchased: “Was it mani-pedi? Moisturizing treatment?” The answer, we learn, is “unclear.”
I'm with you here Greg. But just to play devil's advocate - does the haircut fixation play into the "telltale bagel" theory of journalism? From a Slate essay on why it made sense for the NY Post to fixate on a corrupt city councilman's $177 bagel expense rather than the much bigger $2.5 mil total he embezzled:
http://www.slate.com/id/2245895/pagenum/all/#p2
"The $177 bagel story was, otherwise, part of a fairly routine political graft story, but the Post had the sharp eye to focus in on a single act of (alleged) malfeasance in the multimillion-dollar indictment of a city councilman, the crucial novelistic detail: the telltale bagel. Somehow, the allegation that—in addition to the millions he'd allegedly scammed through kickbacks and sweetheart contracts—he had altered a $7 deli receipt for a bagel and soda to $177.00 and expensed some sketchy campaign entity for the fraudulent sum told you something about the mind behind the crime.
There was also a 13-count federal indictment; the text inside said the councilman was "allegedly trying to bilk the city out of 2.5 million by using an elaborate network of shady community groups to funnel cash to himself, family and pals." So you would think the $170 alleged bagel boost would be small change.
But, somehow, it said something. Here was a degree of greed that was truly awesome. An uncontrollable passion that knew no bounds. No bagel was safe from it. What the councilman saw was not a bagel on his plate but Ben Franklin beckoning him. And the story also forces Post readers munching their morning bagels to consider the question: What's the difference between me and the councilman? In his position would I be capable of a petty scam like this? Was it somehow worse in its awesome pettiness than the rest of $2.5 million boondoggle?"
#1 Posted by Ali Fenwick, CJR on Fri 26 Feb 2010 at 04:16 PM
Hey Ali --
Novelistic details are great; newspapers are in the business of writing stories, after all. But the details should point in the same direction as the broader story, no? The bagel thing was a great detail that showed how habitual corruption and graft had become for that guy. But the fact that Rubio laid out some bucks (which he repaid) for a fancy haircut tells a somewhat different--and, i think, less newsworthy--story than the rest of this piece. The problem, if there is one, isn't that he's a pretty boy; it's that he seems to have used party resources for personal benefit.
#2 Posted by Greg Marx, CJR on Fri 26 Feb 2010 at 05:07 PM
A story worth looking into . . . although John Edwards was running as a militant tribune of the plebs while living an extremely greedy, 'right-wing' lifestyle . . . the distinction is worth noting. If the GOP has a problem with sex (public pronouncements vs. private practice), the Dems are also vulnerable on money . . . Or make that race . . . Or, come to think of it, environmentalism . . .
#3 Posted by Mark Richard, CJR on Mon 1 Mar 2010 at 05:04 PM