Culled from CJR’s frequently updated “Must-reads from around the Web,” our staff recommendations for the best pieces of journalism (and other miscellany) on the Internet, here are your can’t-miss must-reads of the past week:

The mammoth cometh — Bringing extinct animals back to life is really happening — and it’s going to be very, very cool. Unless it ends up being very, very bad

The future of the news business — A monumental Twitter stream all in one place

Emily Gould on how much her novel cost her — “It took me a while to realize that my book had failed”

Shut up, Piers — Thank goodness Piers Morgan Live is dead. Finally

A star in a bottle — An audacious plan to create a new energy source could save the planet from catastrophe. But time is running out

Why live video won’t save the news biz — Everyone’s experimented—no one’s cracked the code

Pharrell Williams is finally happy — “On the show he freestyles for a while and then fumbles in his pocket, finally pulling out a Rubik’s Cube, covered in diamonds on all six sides. He holds it out to the camera. It rotates and gleams in the light”

Alec Baldwin says goodbye to public life — “Now I loathe and despise the media in a way I did not think possible”

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The Editors