There is some truth to that. Indeed, because of the hullaballoo, Will is now writing about climate change for the second time this month. On the other hand, this whole affair raises a number of important questions about how the press, particularly columnists, cover climate change. The most important seems to be: can inference rise to the level of such absurdity that it becomes subject to the same rigors as evidence?

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Curtis Brainard is the editor of The Observatory, CJR's online critique of science and environment reporting. Follow him on Twitter @cbrainard.