“I’m not crazy about the federal government questioning reporters and editors about their news judgments,” said Bill Rogers, director of the South Carolina Press Association, which represents the state’s daily and weekly newspapers.
Rogers added: “What is the relevance of news decisions as to whether small businesses can enter the broadcast industry? Viewers evaluate coverage for content and fairness, and the marketplace responds accordingly.”
For the time being, broadcasters in South Carolina are waiting to see what they ultimately hear from the FCC, once the study design is finalized. As WLTX’s O’Dell put it to me: “This is a strange one.”