Rio de Janeiro, Brazil — Tragedy and farce. Those are the two general impressions conveyed by much of the world’s media regarding the global negotiations taking place here this week, which harken back to the historical treaty talks held 20 years ago in the same city.

Journalists covering the UN Conference on Sustainable Development, Rio+20, knew something was odd when the negotiations wrapped up before the arrival of world leaders and the start of the high-level talks on Wednesday. Usually, brinksmanship takes this wrangling well into the last night of the summit, and often into the next day. In this case, notes Peter Bjerregaard, a Danish freelance journalist, “the summit was over before it even began.”

Negotiators, charged with shaping a path to “reduce poverty, advance social equity and ensure environmental protection on an ever more crowded planet”, came to an agreement easily because the final text of their declaration is long on words like “should” and “encourage,” and short on words like “must.” Basically, the parties agreed to ask little of each other.

The European press has been particularly critical of the outcome, as reflected in the coverage of Carlos Corominas from Spain’s EFE news agency, and The Guardian, which probably has the most extensive English-language coverage of the summit. Development economist Jeffrey Sachs, on the other hand, argues there are promising elements of the inter-governmental agreement that haven’t received much attention, such as the Sustainable Development Goals (SDGs).

But the media, and civil society in general, might be focusing on the wrong results. Several veteran observers like former Senator Tim Wirth, President of the UN Foundation, and Jacob Scherr of the Natural Resources Defense Council (NRDC) say the talks were bound to disappoint. The interesting, and perhaps more newsworthy, parts of the summit were to be found away from the negotiations, in side events where NGOs, businesses and other groups gathered to present, discuss, and plan concrete actions to achieve greener growth.

Most of the US media had low expectations, largely due to the recent failures of international environmental negotiations and the sluggish economy. The major American television networks have virtually no presence here. Latin American, Asian and European broadcasters and wire agencies are in full force, but their North American counterparts, apart from The Associated Press, are not visible at all.

US dailies such as The New York Times and The Washington Post dispatched their Latin American correspondents to cover the summit, as their respective environmental correspondents, John Broder and Juliet Eilperin, supplemented as best they could from home. Ken Weiss from the Los Angeles Times is here, but only because of a fellowship provided by O Eco and Internews’ Earth Journalism Network, where I am director.

“This is a shocking change from 10 years ago when the LA Times sent me to cover the UN Summit on Sustainable Development in Johannesburg, where there were perhaps a dozen US newspapers present,” Weiss says. Since then, of course, the US media landscape has changed dramatically. The Times (with its parent company in bankruptcy) has suffered repeated rounds of layoffs in the intervening decade and its travel budget has been greatly reduced.

The Brazilian media have by far the largest presence here, accounting for roughly 57 percent of the nearly 4,000 accredited journalists, according to UN statistics. Indeed, one of the biggest differences from 20 years ago is the change in fortunes of the host country. Back in 1992, Brazil was an economic basket case with relatively little clout for its size, apart from owning most of the Amazon - the vast tropical rainforest that is probably the most important ecosystem on the planet. Today, the country is an emerging power riding an economic boom, and its negotiators exude a sense of triumph at having gaveled through an agreement so quickly.

The Brazilian press, while not as scathing as the European media, is critical of the summit’s outcome nonetheless, according to Dani Chiaretti of the local newspaper, Valor Economico, “None of the Brazilian media declared this treaty as something to be proud of,” she says. “We all realize the government just wanted to get a deal done.”

James Fahn is the executive director of Internews's Earth Journalism Network and the author of A Land on Fire.