Is hiring journalists such a good idea for Instagram? Tech companies like Tumblr and Twitter did the same thing to help branding efforts, and both later decided it was a bad plan February 4, 2015 By Damaris Colhoun
Branded but ‘independent’ media May 2, 2013 By Ann Friedman The pros and cons of trying to do real journalism at a non-media company
On Tumblr abandoning in-house editorial April 17, 2013 By Kira Goldenberg CEO David Karp speaks about his decision to eliminate Storyboard staff
A Post-Punk Sportswriting Site Gets Started November 10, 2011 By Bethlehem Shoals Launch Pad: The Classical
