the kicker

Pay Pals

June 5, 2009

Editor and Publisher is kicking off a new daily blog feature, “Question for Debate.” It’s along the lines of CJR’s own News Meeting feature–the series will entail E&P editors throwing out a question for online discussion–but it focuses in particular on the knotty problem of content monetization.

Today’s question: “Will efforts to make users pay more for newspaper online content pay off? If not, why not? What plan that you have seen (among the many) is the one to follow? Micropayments? Subscription models?”

Lots of good responses so far (with E&P editor Greg Mitchell serving as a moderator of sorts); you can join in the discussion here.

Megan Garber is an assistant editor at the Nieman Journalism Lab at Harvard University. She was formerly a CJR staff writer.