Nicholas Kristof and William Kristol both write regular columns about politics and policy for the New York Times op-ed page. But one is a journalist (Kristof) and the other is a political operative who last summer was listed by a Council on Foreign Relations report as an informal part of John McCain’s foreign-policy brain trust (Kristol). The latter, writing once a week since January, has had five published corrections for errors of fact in his column; the former, writing twice a week in that same period, has had no published corrections but did take the extraordinary step of using an entire column to apologize to Steven J. Hatfill, the scientist who was named (and recently exonerated) by the government as the leading suspect in the 2001 anthrax attacks; in 2002, Kristof had written columns urging closer scrutiny of the then-anonymous “person of interest” who turned out to be Hatfill.

Our point is that journalists have a fundamentally different relationship to facts than that of most political operatives. Facts are the foundation of what journalists do—get them wrong and your credibility suffers; get them wrong often enough and you’ll be out of a job. For creatures of politics, facts are malleable—weapons to be used as necessary to produce victory at the polls and in the policy-making arena. Journalists are taught to check facts and assemble them without regard for whether they like the picture that emerges; political operatives only have use for those facts that enhance the picture they want to project.

But the larger issue here is that too many news consumers don’t make this distinction between Kristof and Kristol—both are simply members of the vast, undifferentiated Media. In recent years, news outlets have increasingly encouraged this lack of discrimination. There has always been some crossover between...

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