Hard Numbers

Super PACs and Stephen Colbert
March 8, 2012

9 days before South Carolina’s primary when comedian Stephen Colbert announced his presidential bid

157,876 dollars spent by Colbert Super PAC on ads in SC; one urged voters to support Herman Cain, who was by then out of the race, after Colbert was unable get on the ballot

6,000+ number of votes received by Cain in SC—more than Rick Perry, Michelle Bachmann, and Jon Huntsman combined

45 number of votes Cain received in the Iowa Caucus

62 million+ dollars raised by the nine richest Super PACs in 2011

48 percentage of that money that came from 22 donors

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The Editors are the staffers of the Columbia Journalism Review.